Hair Testing using a Texture Analyser and Volscan Profiler
Haircare products make up an enormous part of the beauty industry. Consisting of thousands of products, such as shampoos, conditioners, sprays, gels and colourants, the global haircare market is predicted to rise to 105 billion dollars by 2025, according to Statista.
Most consumers are looking to improve the health of their hair, whether that involves improving shine, body, colour or scalp health. Consequently, continuous research and development takes place in this industry to reflect consumers’ demands and habits.
