What does fluffy actually mean and how can you measure it in a cake?
Researchers at Campden BRI along with members of a research club including Kenwood/Delonghi (the makers of the domestic planetary mixers) and Upfield/Unilever (the producers of cake margarines) have been taking a good look at what makes a good cake. From their own research, Kenwood/Delonghi and Upfield/Unilever explained that consumers recognise fluffiness as an important parameter for cake quality. Campden BRI then set about to attempt to define cake fluffiness and to derive an equation to measure it.