The global beauty industry was valued at $465bn in 2014, up 23bn which came in equal proportions from premium and mass brands.
Skincare and haircare dominated the global market and is where future potential lies, especially in facial moisturisers, anti-agers and face masks.
Before paint was ever splashed onto canvas or cave walls, it was daubed on faces and bodies, not only for symbolic purposes but for decoration too. Today, a plethora of beauty products are seen lined up in the display windows and shelves of shops and stores everywhere.