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How to measure and analyse the texture of food, cosmetics, pharmaceuticals and adhesives.

Tuesday, 13 October 2020

How Petfood Industry Leaders use Texture Analysis to get ahead of their competition

Specialised dog chew test rig
How Mars measures the textural characteristics of petfood chews and dental products

Dental health is a growing and diverse sector in the pet industry with many new product lines in foods, dental hygiene, toys and accessories, particularly for dogs. Many oral care pet chew products are based on hard textures that require repeated chewing for efficacy. While such products may offer teeth cleaning functions, in many cases they pose risks to dogs either from physical injury such as gum injury, teeth fracture, or blockage of the digestive system.