How to measure and analyse the texture of food, cosmetics, pharmaceuticals and adhesives.

Tuesday, 27 March 2018

Talking texture: The importance of a common language

Chefs in kitchen
Designing a food product will at some stage require a description of the desirable attributes of the finished product. 

When it comes to a taste panel consumers might include words such as gloopy, mushy or thickness but a company developing a new product needs to know exactly what consumers mean by those terms in order to target particular characteristics.

Establishing a common language to describe textural terms is vital to product development. Product developers need to decide upon the exact meaning of words that are used to describe their products (such as creamy, brittle, resilient).