Texture analysis is the mechanical testing of food, cosmetics, pharmaceuticals, adhesives and other consumer products in order to measure their physical properties.
It is an important attribute in that it affects processing and handling, influences habits, and affects shelf-life and consumer acceptance of products.
Because of its adaptability, texture analysis has become commonplace in many industries to measure a specific or range of characteristics or properties relating to the way a material behaves, breaks, flows, sticks, bends, etc. Typical texture and physical properties than can be measured include: crispiness, stickiness, brittleness, spreadability, chewiness, firmness and consistency.