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How to measure and analyse the texture of food, cosmetics, pharmaceuticals and adhesives.

Tuesday 27 October 2020

How Meat Industry Leaders use Texture Analysis to get ahead of their competition

Eating a burger
How Impossible Foods measures burger consistency with a Texture Analyser

Biochemist Patrick O. Brown, founder of Impossible Foods Inc., invented a “magic ingredient” that solves what he calls the planet’s biggest environmental problem: beef. The ingredient, made from soybean roots and genetically engineered yeast, goes into vegetarian Impossible Burgers, which are available in a growing number of restaurants in the USA.

There’s the problem of texture – nothing feels quite like ground beef. They have identified what particular protein properties are in real meat, and they’ve gone to look for plants with plant proteins that have those same properties.