One category benefiting in particular is anti-ageing. With emphasis in the media on the importance of youthful-looking, radiant skin, there is a growing number of women looking for skincare products that will help reduce the signs of ageing.
Accordingly, this sector has seen a significant expansion in products claiming to tighten and firm the skin.
Skin tightening claims are becoming more overt on product packaging, and are increasingly supported by scientific trials. As a result, it is becoming more important for manufacturers to be able to differentiate their products and substantiate the claims they make.
Extensive work undertaken by ISP (International Specialty Products) has focused on quantifying the effectiveness of skin care products by testing them on the skin of human panellists. Using a texture analyser to measure the tightness of the skin both before and after the application of selected treatments, the study shows the potential of texture analysis instrumentation in testing the efficacy of skin care products and substantiating skin tightening claims.
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